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Livewell Collaborative

Livewell Collaborative

Livewell Collaborative is an innovative, leading edge model for corporations and universities, specializing in research and development for the 50+ market. Located at the University of Cincinnati and serving a wide variety of corporations, the collaborative's mission is to develop products and services that delight the 50+ consumer. Expanding on P&G’s “Connect and Develop” concept, Livewell was formed as a response to meet the growing market opportunity of America’s aging population. Read More!