Marketing + Advertising
At the University of Cincinnati, our goal is to change the higher education landscape. We put education in action by moving learning far outside the four walls of a classroom.
This is where internships spark startups, possibilities become achievements and improving society is second nature. It is our priority to unleash the University of Cincinnati’s vision, which is to lead urban public universities into an era of innovation and impact.
Our Capabilities
- Strategic Planning
- Campaign Management
- Media Planning + Buying
- Measurement + Analytics
Our Purpose
- Enhance and strengthen the integrity of the brand by bringing the Cincinnati experience to life through creative and digital execution
- Foster a collaborative process with our 160 campus communicators that ensures consistency of message and a high-degree of coordination
- Ideate and implements strategies that increase awareness of our strategic priorities as detailed in President’s Pinto’s strategic direction
- Activate marketing campaigns to highlight the value of a University of Cincinnati education
- Manage approved agencies of record as awarded through a vigorous RFP process
- Maximize cost efficiencies through vendor negotiation