Do You Have the #MissingType? Hoxworth Campaign Recruits Blood Donors
Hoxworth Blood Center, University of Cincinnati has joined the National #MissingType campaign to bring awareness of the need for blood donors in the Tri-State and around the country.
On Monday, the blood center
to the missing letters A, B, and O in their logo and signage. Today it is revealed that the missing letters represent the blood types A, B and O. A number of high-profile brands, individuals and organizations are backing the campaign, by removing letters. The Cincinnati Reds including the #MissingType campaign during the Aug. 15 game by removing letters from the names of the starting lineup.
To schedule an appointment or learn more, individuals can call 513-451-0910 or visit
.
Dont be the #MissingType.
About Hoxworth:
Hoxworth Blood Center, University of Cincinnati was founded in 1938 and serves 30 hospitals in 17 counties in Southwestern Ohio, Northern Kentucky and Southeastern Indiana. Annually, Hoxworth collects more than 90,000 units of blood from local donors to help save the lives of patients in area hospitals. Hoxworth Blood Center. #MissingType.
Tags
Related Stories
Sharing good news about Cincinnati area kidney recipient
July 31, 2026
Daneal received a kidney transplant after being on the transplant list for several years.
Hoxworth Blood Center encourages donors to end summer strong with August blood drives and exclusive donor gifts
July 30, 2026
As summer winds down, Hoxworth Blood Center, University of Cincinnati, is asking the community to help replenish the local blood supply by making a lifesaving blood donation.
Hoxworth Blood Center CEO advocates on Capitol Hill during National Blood Advocacy Week
July 9, 2026
Hoxworth Blood Center, University of Cincinnati, has announced that David Oh, MD, director and chief executive officer, joined blood center leaders, patient advocates and partner organizations in Washington, D.C., in June as part of Blood Advocacy Week, a national initiative led by America’s Blood Centers to strengthen the nation’s blood supply.