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UCPD wins Telly Award

From left, UC Police Chief Maris Herold, UC Public Safety Director James Whalen and  I & Eye Creative Director Bob Igoe stand with the Telly Award that UC Public Safety received for the 2018 UCPD recruitment video that I & Eye filmed.

From left, UC Police Chief Maris Herold, UC Public Safety Director James Whalen and I & Eye Creative Director Bob Igoe stand with the Telly Award that UC Public Safety received for the 2018 UCPD recruitment video that I & Eye filmed.

The University of Cincinnati Public Safety Department was recently recognized as a Telly Award winner for the UC Police Division 2018 Police Recruitment video.

The video, filmed by I and Eye Productions, was named a Bronze Winner in the category of General—Non-Broadcast in the 40th Annual Telly Awards. The Telly Awards honor excellence in video and television delivered across multiple platforms and venues. Thw awards are judged by leaders from video platforms, television, streaming networks and production companies, including Vice, Vimeo, Hearst Digital Media, BuzzFeed and A&E Networks.  

“When we started working on our recruitment campaign in 2018, we knew that we wanted to put together a creative campaign that would attract a diverse group of applicants. An important part of that was a great recruitment video,” said UCPD Chief Maris Herold.

Chief Herold added, “Members of the Public Safety Department and I and Eye put a great deal of time and effort into the creation of the video, and it led, along with our other marketing efforts, to hiring our most diverse group of officers yet.”

The video was published in May, and applications were open throughout June. Nine police officers were hired as well as three security officers from this applicant group.  All of the newly hired staff are doing well in their new roles. 

All the officers began in January. The officers who were not sworn went through the Cincinnati Police Academy and graduated at the end of July.

“Our new officers are an intelligent, dedicated group of people that I am proud to have working for the UCPD,” Chief Herold said.

Established in 1979, The Telly Awards receives over 12,000 entries from all 50 states and 5 continents. Entrants are judged by The Telly Awards Judging Council—an industry body of over 200 leading experts including advertising agencies, production companies, and major television networks, reflective of the multiscreen industry The Telly Awards celebrates. Partners of The Telly Awards include IFP, NAB, StudioDaily, Stash Magazine, StudioDaily, Storyhunter, ProductionHub, The Wrap Pro, the VR/AR Association and Digiday.