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UC alumna launches urban streetwear start-up
February 22, 2022
Lindsay Kaminer may have just recently graduated from the University of Cincinnati, but she has already gotten a jump-start on the job of her dreams, launching her own apparel company.
The College of Arts and Sciences communication major graduated in December, 2021, and by then the idea for her brand, Street House was on its way to becoming reality.
A self-described fashion aficionado, Kaminer says: “I’ve always dreamed of starting a clothing brand. I do have a full-time job, and I love it. But in the long run this is what I would want to do if I can grow it.”
Kaminer works fulltime in a related field as assistant apparel buyer for Tennis Point, a global retailer of tennis clothing, in Sharonville. Her work on Street House is—for now—an after-hours passion. In addition to her communication degree, Kaminer earned a minor in fashion studies from the College of Design, Architecture, Art, and Planning.
Street House is a ‘streetwear’ brand, a style defined simply as fashionable but casual clothing—think comfortable hoodies, roomy tees, slouchy sweats and knit caps. The style became popular in the 1990s in New York City, Los Angeles and Japan, and has grown into a billion-dollar global industry.