Forbes: When will it be safe to buy again?

Lindner College of Business expert discusses consumer behavior during pandemic

Michael Jones, University of Cincinnati Lindner College of Business economics professor, says it's no surprise that people are buying fewer products during the pandemic. He told Forbes Magazine that Purchases of durable goods like cars and houses are tied to business cycles.

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Featured image at top: UC's news Lindner College of Business building that opened in 2019.

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