Reader's Digest: UC grad's invention one of 'most trusted brands' in health
UC chemistry graduate George Rieveschl invented Benadryl
Reader's Digest highlighted a University of Cincinnati graduate's invention as part of its top-35 most trusted brands in health and wellness.
Benadryl was named a most-trusted brand for allergy and itch relief by the magazine.
UC chemist George Rieveschl. Photo/UC
It was invented in the 1940s by UC chemistry graduate George Rieveschl. He graduated from UC with a bachelor's degree, a master's degree and a PhD in chemistry. It was at UC where he made his famous discovery of the antihistamine.
He later accepted a position as a faculty member before joining Parke, Davis & Co. to pursue regulatory approval and commercialization of his discovery.
Rieveschl returned to UC in 1970 to serve as vice president of research. He died in 2007 at age 91.
Benadryl is now a product of Pfizer.
UC recognizes distinguished scientific research among faculty each year with an award given in Rieveschl's honor. He is also the namesake of Rieveschl Hall.
Rieveschl initially wanted to be a commercial artist, but enrolled at UC after failing to find a job in that field.
"If I had found an art job back in the 1930s, I would have taken it," Rieveschl told the Cincinnati Post. "It seemed like bad luck at the time, but it ended up working pretty well."
See the rest of Reader's Digest's most-trusted brands in health and wellness.
Related Stories
Co-op helps students at UC compete in a tight job market
January 14, 2026
WCPO 9 News in Cincinnati discusses UC's co-op program and job readiness in a tight job market. Journalist Taylor Woods speaks with UC students and Annie Straka, associate dean of the UC College of Cooperative Education and Professional Studies.
How do bats tell insects from leaves? Ask a robot
January 14, 2026
Why do researchers think big-eared bats can find hidden insects without having to scrutinize every leaf in a forest? Their robot can do it.
The Hollywood Reporter spotlights CCM Acting's "microdramas"
January 13, 2026
UC College-Conservatory of Music BFA Acting students and Professor D'Arcy Smith are featured in The Hollywood Reporter's coverage on "microdramas," short vertical video content meant to be viewed on cell phone screens.