WIRED: The Future of Children’s Television Isn’t Television
UC children’s media expert Nancy Jennings cited in article on the future of children’s programing
Once upon a time children’s programing was relegated to Saturday morning cartoons on a handful of television networks. Then, in the 1980s, cable television led to the addition of kid-specific channels – such as Nickelodeon and the Disney Channel – with more children’s content available on VHS tapes, and later DVDs, from rental services like Blockbuster and Family Video.
Today, however, children’s programing is available all day, every day and YouTube is busting out as the most popular platform.
“Time spent with YouTube is even higher than it is with streaming content,” UC’s children’s media expert Nancy Jennings tells WIRED in an article about the current and future state of children’s programing.
The article goes on to summarize the competition between YouTube and streaming services such as Netflix and Paramount who are all trying to capture the children’s programing market.
Jennings, a professor in the School of Communication, Film and media studies, is the director of UC’s Children's Education and Entertainment Research Center and studies the impact of media on the lives of children and their families and public policies, and practices involved with children’s media. Her research focuses on children's cognitive and social development and their use of media.
Featured image at top iStock photo/sankai
Impact Lives Here
The University of Cincinnati is leading public urban universities into a new era of innovation and impact. Our faculty, staff and students are saving lives, changing outcomes and bending the future in our city's direction. Next Lives Here.
Related Stories
Diabetes, heart problems and kidney disease are closely linked
May 20, 2024
The University of Cincinnati's Estrelita Dixon was featured in a New York Times article discussing ways to manage heart disease, diabetes and kidney disease, chronic diseases which are often linked.
Can new rules in Ohio address a pharmacy staffing shortage and improve care?
May 17, 2024
The University of Cincinnati's Michael Hegener joined WVXU's Cincinnati Edition to discuss recent rules released by the Ohio Board of Pharmacy designed to address pharmacy staffing.
UC’s Dean Lawrence J. Johnson, a transformative figure in CECH, celebrates 25 years
May 17, 2024
The University of Cincinnati's College of Education, Criminal Justice, Human Services, and Information Technology Dean Lawrence J. Johnson retires this year after 25 years in the role (and 34 years with the college). In this article we look at his road to academia and journey to a transformative quarter century at UC.