March 11, 2026

Cincinnati recently ranked as the nation’s runner-up for best street art. Spectrum News turned to Hyesun Jeong, assistant professor of urban design in the University of Cincinnati’s School of Art at the College of Design, Architecture, Art, and Planning (DAAP), for insights on the tangible impact of these murals.

March 4, 2026

University of Cincinnati’s Lindner College of Business was one of just 16 institutions representing USA Today’s Ad Meter School Spotlight program, where students got to evaluate the ads and publish their findings alongside industry professionals. The students' top-rated commercials largely aligned with Ad Meter’s official rankings, with Budweiser's "American Icons" earning the highest score. The participants included over 300 students across two marketing classes taught by assistant professor-educator Summer Shelton. She came to the University from a marketing research firm and brings experience ranking Super Bowl commercials as an industry professional herself.

February 25, 2026

Accounting professor Adam Olson recently published a study in the journal of Accounting, Organizations and Society called, “The effect of political connections on COVID-19 stimulus.” Using the COVID-19 stimulus checks as reference, his team looked at how much benefit companies got if they donated to certain PACs. This dataset was a new opportunity to measure direct impact, as usually benefits from donations take the form of tax breaks or new laws down the road, not a direct deposit of cash.

February 23, 2026

With the 2026 Winter Olympic Games coming to a close, attention now turns to the summer games coming up in Los Angeles in 2028. Beach sprint rowing is a relatively new sport that is surging in popularity due to its inclusion in the 2028 Los Angeles Olympic Games. Spectrum News 1 spoke with Lindner College of Business alum and most-decorated beach sprint rower of all time, Christopher Bak, on his Olympic-sized goals.

February 13, 2026

Fantasy sports and the wager on which team will win a game are nothing new. But with sports gambling apps making it practically effortless for people to wager on just about any aspect of a match, gambling’s popularity is changing the game. The Journal-News turned to Mike Fry, professor of operations, business analytics and information systems at the University of Cincinnati’s Lindner College of Business to break down the rise and the risks of sports betting.

February 12, 2026

Economists and politicians have weighed the benefits of different theoretical models for years, but a lack of direct, empirical evidence showing the macroeconomic effects of fiscal policy has made it difficult to argue for or against government funding at the local level. That’s why University of Cincinnati economics professor David Brasington, PhD, published a new study called “Fiscal policy and economic activity: New Causal Evidence” in the Scandinavian Journal of Economics. By examining decades of levy renewal data across the state of Ohio, the study estimates the impact of property taxes on income beyond theoretical projections.

February 6, 2026

As artificial intelligence seeps into more careers, some people wonder if any jobs will become obsolete in the coming years, according to 700WLW. Jeffrey Shaffer, director of Lindner College of Business’ Applied AI Lab, spoke with 700WLW on the future of AI in the workplace.

January 30, 2026

A new study from professor Brasington shows that renewing local taxes for city services actually benefits local businesses, despite preconceived notions that taxes are inherently bad for business. Published in Regional Science and Urban Economics.

January 29, 2026

Sofia Ferrigolo is in her final semester at the Lindner College of Business, where she took charge as a sustainability advocate, culminating in a trip to COP30 in November and a job offer for sustainability consulting at a major global firm.

January 23, 2026

Christopher Bak is a UC Lindner alum making history. His gold at the 2025 World Championships was his third win and fifth time medaling overall. Bak’s achievements put him in the running for World Rowing’s Men’s Crew of the Year, a competitive award with only three nominees across the globe. Winners will be announced at the World Rowing Awards hosted at Switzerland’s Olympic Museum on Jan. 24. Not only is Bak in the running, but his coach, a UC faculty member, is nominated as well. Mark Oria, assistant professor of research at the UC College of Medicine, is one of four finalists for World Rowing’s Coach of the Year. The two have been working together since Oria joined the coaching team at UC back in 2017.