UC student gets hands-on experience with global design firm

Designing iconic venues and World Cup stadiums at Populous

Bruce Miller, global chair and chief executive officer of Populous, one of the world’s foremost sports and entertainment architecture firms, is a University of Cincinnati College of Design, Architecture, Art, and Planning (DAAP) alumnus. He oversees a firm that is the global leader in design for stadiums, arenas, ballparks, airports, convention centers, mixed-use districts and more.

Bruce Miller holds the World Cup trophy with Jonathan Mallie, Managing Director for the Americas at Populous.

In his Kansas City office, Bruce Miller (right) is all smiles as he holds the World Cup trophy with Jonathan Mallie, Managing Director for the Americas at Populous. Photo/Populous

Populous’ signature designs have been front and center recently as the firm worked on nearly half of the 16 venues that hosted matches during the 2026 FIFA World Cup. The list includes some of the most recognizable sports venues in the world:

  • Hard Rock Stadium in Miami.
  • Reliant Stadium in Houston, the first NFL stadium with a retractable roof.
  • Estadio BBVA in Monterrey, Mexico, designed in partnership with VFO.
  • Gillette Stadium outside of Boston.
  • Arrowhead Stadium renovations in Kansas City, Missouri.
  • Estadio Azteca in Mexico City, renovated by Populous for the 2026 FIFA World Cup and the only stadium to host three World Cups.
  • Levi’s Stadium in the San Francisco Bay Area, which recently underwent a $200 million upgrade led by Populous.

Behind these global landmarks is a firm with deep ties to UC, not only through alumni leadership but through a lasting connection to the people and experiences that shaped its graduates.

For Miller, those connections endure long after graduation. He recently reunited with a group of college friends in Pittsburgh, a reminder of the relationships forged during those formative years.

“A group of us got together a few months ago in Pittsburgh. No matter how much time passes, it doesn’t matter. We pick up where we left off.”

That same commitment to staying connected extends to UC. Miller gives back to his alma mater with students receiving mentorship from Populous through long-running cooperative education (co-op) pipeline helping students gain experience while bringing fresh perspectives into the firm.

UC's co-op model came first

Layne Wagner, UC DAAP student completed her co-op at Populous.

Layne Wagner, UC DAAP student completed her co-op at Populous. Photo/Layne Wagner.

As pioneers of this unique experiential learning model, the University of Cincinnati offers a nationally ranked co-op program. The university works with over 1,700 employer partners, and UC co-op students earned a collective $94 million in 2025. The University of Cincinnati has placed more than a dozen co-op students at Populous, giving students direct exposure to one of the most influential firms in global design. 

The UC co-op program climbs to No. 3 in the country and No. 1 among public universities for co-ops and internships, continuing to serve as a model for other universities.

One of those students was DAAP communication design major Layne Wagner, who joined Populous earlier this year for her first co-op and worked at the firm’s Kansas City headquarters in the Design Lab.

Wagner first discovered the Populous co-op opportunity on LinkedIn and applied early in her academic career, encouraged by the reality that a co-op placement is never guaranteed.

When she was invited to interview with Populous, she quickly realized the scale of the opportunity before her.

“I was very impressed and very excited and feeling lucky to be talking with that company,” Wagner says.

After joining Populous, she worked with the Design Lab, a team focused on early-stage concept development across a wide range of projects.

Rather than working on a single assignment, Wagner contributed to multiple high-profile design efforts at once.

Inside the New York office of Populous

A peek inside the sleek design of Populous' New York City office. Photo/Populous

Wagner's work included signage and wayfinding for the National College Baseball Hall of Fame in Overland Park, Kansas, an internal publication documenting 100 Design Lab projects from 2025, and an illustrated map for Oriole Park at Camden Yards, home of the Baltimore Orioles, now installed on-site.

“I did a lot of signage and wayfinding for that,” she notes of the hall of fame project. “And I also worked on an internal publication that featured all 100 projects the Design Lab touched.”

Wagner adds that creative initiative was not only welcomed but also recognized.

“I was able to have mostly full creative freedom,” she says. “And that expression of interest helped me get my next project.”

That next project became one of her most visible contributions: a stadium map for the Baltimore Orioles’ ballpark.

Learning how global design really works

Alex Ogata, senior principal at Populous.

Alex Ogata, senior principal at Populous. Photo/Populous

“Populous views the co-op and internship program as an investment in the future of design,” says Alex Ogata, senior principal at Populous. “Our long-standing relationship with the University of Cincinnati has helped us identify exceptional talent while giving students hands-on experience in global design. Through our Design Lab, students like Layne gain exposure to the creative process behind some of the most complex design challenges.”

Working at the design firm also introduced Wagner to the complexity behind significant stadium and venue design, where no single discipline works in isolation.

“I learned how much of a collaborative nature it requires to design venue work on such a large scale,” she says. “People were chosen  to work together on these big stadiums.”

Jeremy Williams, Principal at Populous.

Jeremy Williams, Principal at Populous. Photo/Populous

For Wagner, that meant joining forces across architecture, design and experiential teams working on projects that ultimately serve millions of visitors.

“From an organizational perspective, I was working on servers and OneDrive folders. It was very confusing at first,” she says. “It was my first co-op, and I didn’t understand why I needed to be on a server to save things.”

But the learning curve extended beyond tools to include understanding workplace culture, communication and creative voice which Layne would soon become more than proficient. And people noticed. 

In his recommendation letter for Wagner, Jeremy Williams, a principal at Populous, praised  Wagner for her creativity, professionalism, and willingness to learn during her Spring 2026 internship with the Populous Design Lab. He highlighted her ability to embrace feedback, collaborate across disciplines and contribute reliably in a fast-paced design environment.

Layne’s work spanned graphic design, illustration and exhibit design, including projects for Unseen magazine, the Baltimore Orioles and the College Baseball Hall of Fame. Williams noted that her combination of creativity, collaboration and adaptability positions her well for continued success in the design field.

“DAAP has really helped my confidence in being able to advocate for myself,” Wagner remarks. “You really don’t know what’s out there until you put yourself out there.”

From UC to Kansas City

Kansas City Gateway Heart

Kansas City Gateway Heart sculpture welcomes all from near and far. Photo/Populous

Wagner describes her time in Kansas City as personally transformative, not just professionally formative. Living away from home for the first time expanded her perspective on both career and life.

“You really are in kind of a bubble,” Wagner says. “The world is so much bigger, and life is so much greater, than what problems you have right in front of you.” She adds that Populous' welcoming culture made a big difference, helping her feel supported and part of the team.

That same people-centered perspective extended to Populous’ approach to the World Cup, where creating a memorable experience for fans required years of planning and attention to detail.

“We wanted to create a memorable experience for the fans starting from their arrival at the airport, all throughout the city and at the stadium,” says Miller. “We sponsored and designed the Kansas City Fan Fest, including the popular heart-shaped gateway photo spot, which became emblematic of the World Cup in Kansas City.”

Wagner learned many valuable lessons at Populous during this time: “It made me want to continue to push myself into those uncomfortable situations of moving away and having to figure things out,” she says.

That realization has shaped how she now approaches future opportunities, including another upcoming co-op experience in Boulder, Colorado. 

A pipeline that connects UC to global impact

Bruce Miller, global chair and chief executive officer of Populous.

Bruce Miller, global chair and chief executive officer of Populous. Photo/Populous

For UC, the connection between Populous and its students reflects corporate innovation and a broader co-op model that continues to place students in globally significant industries.

“We welcome UC co-ops who want to try something new and bring varied experience. We also learn from the new technology younger hires bring with them,” says Miller.

Populous’ alumni ties to UC underscore that pipeline at the global leadership level, while co-op placements ensure students are gaining hands-on experience at a firm shaping major cultural moments.

His own co-op experience helped shape this philosophy. Working across small, large and independent design practices exposed Miller to different approaches to the profession and broadened his understanding of what is possible.

Wagner says her experience at Populous ultimately changed how she sees her own place in the design world.

“I came out a lot more confident in my design skills,” she says. “It makes me excited to continue on this path and keep growing.”

And for students considering similar opportunities, she offers direct advice:

“Never sell yourself short in what you’re capable of doing,” Wagner suggests. “The co-op process is about learning and growing. Just throw yourself into the deep end and be forced to learn and figure things out.”

Miller couldn’t agree more. He sees that same value in giving UC students opportunities to explore, experiment, and learn throughout the process and credits the co-op program with allowing Populous to benefit from the energy, technology, and perspectives of the next generation of Bearcats.

Cover image: TQL Stadium, home of FC Cincinnati, designed by Populous. Photo/Apex image

Frequently Asked Questions

How is UC connected to Populous? right arrow down arrow

UC’s College of Cooperative Education and Professional Studies (CCPS) has a long-standing co-op relationship with Populous, supported in part by UC alumni working at the firm. The CEO, Bruce Miller, is also a graduate of the UC DAAP program.

What skills do students gain from a Populous co-op and where can I find out about more opportunities? right arrow down arrow

Students report gaining experience in large-scale collaboration, professional design systems, client-facing communication and industry-standard design tools. You can find out more by visiting: #3 Nationally Ranked Co-op Program | University of Cincinnati

What types of work do UC co-op students do at Populous and do they typically get hired after graduation? right arrow down arrow

Students contribute across design and early-stage concept work, including signage, wayfinding, illustration, internal publications and stadium-related visual systems. For full-time hires, students may be encouraged to reapply or stay connected after graduation, depending on opportunities and fit.

Did UC alum Bruce Miller work at Populous? right arrow down arrow

Yes. UC DAAP alumnus Bruce Miller is now global chair and CEO and has worked at the firm for more than 35 years.

How many UC students have co-oped at Populous and what location do they typically work out of? right arrow down arrow

UC confirms that more than a dozen of its co-op students have worked at Populous over the past 10 years. Students have primarily worked at Populous’ Kansas City headquarters, often within design-focused teams.

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